If it hadn't been for Levi's, many of us would have gone bare-bottomed. In 1873, Levi's created the world's first pair of jeans, and since then, it doesn't matter if you're a snob, a warehouse worker or a skater - we're all influenced by this two-legged garment of rugged denim and studs. Despite having invented the world's most important garment, Levi's has not put creativity aside, and is constantly at the forefront with new cuts and washes.